Lise Nguyen is a marketing professional with extensive experience in acquisition and BtoB marketing. Currently serving as Responsable Acquisition et Marketing BtoB at Primagaz France since October 2022, Lise previously held the position of Responsable Acquisition et Marketing at GEOXIA, where responsibilities included defining a multichannel acquisition strategy and managing performance-driven campaigns. With a solid foundation in lead acquisition from roles at FONCIA and Pierre & Vacances Conseil Immobilier, Lise has successfully implemented SEO-SEA strategies, developed digital marketing campaigns, and led teams in optimizing CRM processes. Lise holds a DESS in Management & Technologies de l'Information et de la Communication from CY Cergy Paris Université.
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