Smriti Kaul

Convo is a qualitative research and strategy firm, operating in India and specializing in Ethnographic research and UXR. Our practice is built on a deep understanding of human behaviour and nuancing of cultural context that underlies how people interact with different products and services. Our clients include some of the leading global technology majors. At Convo we engage in the art and science of strategic conversation. We help you discover powerful stories to help you respond and innovate. Our passion is research and strategic insights that make a recognisable difference to your products and services. We are an experienced team that has worked across categories and around the world. Our researchers come from diverse backgrounds ranging from the humanities to science, travel, non-profits, design and commerce. Our Convo culture is something we're very proud of and value. We work in a flat yet supportive manner uniquely ours, valuing qualities like integrity, wellbeing of our people, curiosity, and innovation. And, of course, rigour and skills in ethnographic and usability/UX research and the ability to work under pressure! Our approach brings together the skills of our researchers and interpreters, with the latest technology, in remote and immersive learning environments. All projects are designed to enable deep new insights and tangible learning experiences for our clients. Engage us, our tools and immersive methods to nurture the conversations that will grow your business. Let’s work together to create breakthrough convos.