Derrick Yu

Derrick Yu is an experienced Ecommerce Manager currently working at Cortina Watch since October 2022. Previously, Derrick held the position of Ecommerce Marketing Manager at Premier Nutrition from August 2019 to August 2022, where a significant increase in eCommerce revenue was achieved, growing from $45M to $125M over two years. Derrick also has experience as an Associate Brand Manager for Ecommerce at Northwestern University's Kellogg School of Management, where a Master of Business Administration degree was obtained with a focus on Marketing, Strategy, and Managing Organizations. Earlier roles included various marketing and analytical positions at Blizzard Entertainment, RB, and internships at DBS Bank Ltd., Ctrip.com International, and Amazing Dive Singapore. Derrick holds a BSc in Finance and Marketing from NYU Stern School of Business, along with additional education from New York University in London and Shanghai.