Shaul Resnik

Shaul Resnik has extensive experience in marketing operations and digital marketing. Shaul is currently working at Cradlepoint as the Director of Marketing Operations for the Ericom Cybersecurity Business Unit, following the acquisition of Ericom. Prior to that, they held the same position at ZTEdge, a Zero Trust Cloud Security Platform company.

Before joining ZTEdge, Resnik worked at Ericom Software for six years, where they initially started as a Marketing Operations Manager before being promoted to Director of Marketing Operations. In these roles, they were responsible for managing marketing automation, lead nurturing, SEO, PPC, email marketing, CRO, A/B testing, GDPR compliance, and mailing list management. Shaul also handled the assessment, selection, and integration of sales intelligence and lead prospecting software, as well as managed projects and executive reporting. Additionally, Resnik led a team consisting of a webmaster, programmer, graphic designer, and SEO/PPC agency.

Prior to their time at Ericom Software, Resnik worked as a Digital Marketing Specialist at Ophir Optronics Solutions Ltd. and as an Online Operations Manager at Yvel.

Before entering the corporate world, Resnik worked as a freelance Search Engine Optimization Specialist. Shaul began their career as a Marketing Manager at WES Consultants, LLC.

Overall, Resnik has a strong background in marketing operations, digital marketing, and leadership, with experience in various industries such as cybersecurity, cloud security, software, and retail.

Shaul Resnik earned a Bachelor's Degree in Business Administration and Management, General from Netanya Academic College. In addition to their formal education, they obtained various certifications in different areas of marketing and sales, such as HubSpot Reporting, Marketing Hub Implementation, Salesforce Integration, Guided Client Onboarding, Sales Hub Implementation, HubSpot Sales Software, Sales Enablement, Email Marketing, and Inbound Certified from HubSpot Academy.