Veronica Vermette-Torruco

Veronica Torruco is a seasoned marketing professional with extensive experience in demand generation and brand building in the B2B sector. Currently serving as a Demand Generation Strategist and previously as a Partner Marketing Specialist at Sprout Social, Inc., Veronica has successfully developed and implemented targeted campaigns for endowments and foundations. Prior roles include Marketing Analyst at Cambridge Associates, where strategic support for business development teams was a focus, and various positions in the legal and educational sectors, including Immigration Paralegal and Office Assistant. Veronica holds a Bachelor's Degree in Political Science and Government, along with Latin American Studies from Smith College, complemented by a study abroad experience in Buenos Aires, Argentina, focusing on social movements and human rights.