Heather Abbott, MBA, CPIM, currently serves as the Manager of Branded Currency at GoTo Foods, overseeing the branded currency strategy and program management for multiple iconic brands. With extensive experience in the gift card and marketing sectors, Heather previously held roles such as Director of Partnership Marketing at Powerhouse Brands Consulting and Vice President of Gift Card Marketing at Spa Week Media Group, among others. An Independent Travel Advisor since 2011, Heather specializes in vacation planning for various popular destinations. Heather holds a B.S. from Cornell University's Dyson School of Applied Economics & Management and an MBA in Brand Management/Marketing from the Cornell Johnson Graduate School of Management.
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