Katerina Tsasis

Katerina Tsasis has over 20 years of experience in marketing research and strategy. From 2000 to 2012, they held various roles in consumer insights, trend research, and strategic planning. In 2012, they began working as a Marketing Research & Strategy Consultant for KT Marketing, providing consumer insights, messaging, and brand management for clients ranging from pre-launch start-ups to Fortune 500 companies. In 2013, they became the Group Director at Dialog, leading marketing strategy for clients including Fortune 500 companies and emerging ventures. Katerina managed and executed messaging, campaign planning, sales enablement, and research for multi-million dollar business units at a variety of client companies.

Katerina Tsasis holds a Harvard Extension School Professional Graduate Certificate from Harvard University in Organizational Behavior, an MBA from INSEAD in General Management, and a BA (honors) from the University of Southern California in Communication, with minors in Art and Architecture.