Dean Towey

Dean Towey is a seasoned marketing professional with extensive experience in the food and beverage sector. Currently serving as Business Unit Director at Eatlean since June 2023, Dean previously held various significant roles at Princes Limited from January 2003 to August 2022, including Marketing Director and Commercial Director for Foods, where responsibilities included leading a team of marketing managers and category buyers, overseeing successful brand initiatives and portfolio optimization. Dean effectively accelerated brand growth for Napolina, establishing it as the UK's leading Italian food brand. Earlier roles encompassed brand management at Nichols plc and marketing coordinator positions at Co-op and DUCAL LTD. Educational credentials include a Bachelor of Arts in Marketing from The University of Huddersfield and a Postgraduate Certificate in Retail Management from The Manchester Metropolitan University, complemented by an Erasmus Exchange in International Business.