Associate Director - Quantitative Market Research

COMPANY BACKGROUND

Egg Strategy is a strategic consulting agency dedicated to helping our clients find their true path forward.  With creative rigor and genuine collaboration, we help uncover the truths that can inspire direction, change and transformation for our clients.

We do this through our expertise in brand strategy, innovation and consumer insight (both qualitative and quantitative) which we deploy across our three business verticals of Consumer Packaged Goods (CPG), Health and Lifestyle.

We currently have offices in Denver, Chicago, and New York City, and will consider candidates within community distance to one of these offices or remote in PA. 

JOB DESCRIPTION

We’re seeking a Quantitative Associate Director. Our ideal candidate would be within commuting distance to Denver, Chicago or New York City, but we are also open to remote workers in PA. 

This person will have a demonstrable track record of quantitative market research expertise and hands-on project and team management experience grounded in a deep passion for scoping out, crafting, guiding and delivering actionable insights focused on brand strategy. 

Candidates should be seasoned research and project team managers, either on the client and/or consulting side and have the presence to lead savvy clients in the understanding and implications of our work.

Job Duties include:

• Taking data to the next level by identifying insights, drawing conclusions and making strategic recommendations to clients for brand growth and innovation opportunities – and using data to tell a story and bring these recommendations to life

• Day-to-day project and team leadership for a diverse set of brand strategy projects, overseeing all phases of quantitative survey research, including methodology and questionnaire design, data analytics, presentation writing and delivery, and client management and relationship-building

• Establishing scope for projects, writing proposals, establishing timelines and ensuring that projects stay on track across these dimensions once the study is sold

• Working with and training junior level staff on standard and advanced analytic methodologies and software (e.g. SPSS, SAS, R) and end-to-end market research project management

THE REQUIREMENTS

• Bachelors degree in marketing, social sciences, business or similar field required. Graduate level degree in quantitative research analytics or related field preferred.

• Minimum of 6 years of strategic thinking, quantitative research management and consulting on CPG, Lifestyle and/or Healthcare brands, ideally in a market research consultancy.

• Basic fluency in SPSS, SAS and/or R required (e.g. importing data, running data tables, weighting). Advanced expertise preferred (e.g. analytics and modeling, such as regression, clustering/segmentation, factor analysis, etc.)

• Experience in managing the full market research cycle including survey design; fieldwork and data management, data analysis, data interpretation, and development of recommendations; reporting and presenting.

• Expertise across a range of quantitative market research methodologies, such as: segmentation, attitude and usage, choice modeling, and concept testing studies.

• Experience developing and implementing custom quantitative market research methodologies to answer unique client business questions

• Experience in analyzing data and translating it into high-quality PowerPoint presentations that effectively communicate the research finding, generating impactful consumer insights through data analysis and pithy thought-provoking headlines

• Proven ability to think beyond the data (“the what”) and make the strategic leap to the the business implications of the insights (“the so what”)

• Previous team management, mentoring and training experience is preferred (especially for the Director level), but not required for the Associate Director level.

SO ARE YOU:

• Someone with a strong “front of the room” presence in client interactions and presentations, with the ability to earn the confidence of our clients and to lead them towards making well-informed, smart decisions about their business

• Someone that is excited to partner with top CPG, Lifestyle and Health brands to help our clients grow their business through consumer insights, brand strategy and innovation.

• Someone with an aptitude for identifying client business problems and designing research and strategy solutions to solve for them

• Someone who can think creatively to develop unique, custom research designs to address novel client issues

• Someone with a passion for mentoring and training junior staff in project management, research design, strategic thinking, analytics and report development

If this sounds like you, we would love to hear from you!

Egg Strategy is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.