Arielle Paterick

Arielle (Mandell) Paterick is an accomplished marketing professional with extensive experience across various industries. Currently serving as Marketing Director - Audience at Emerald since July 2022, Arielle previously held roles such as Director of Global Digital Marketing at RentMoola and Realtor at Compass. Notable past positions include Digital Retail Experience Manager at Samsung Electronics America, where Arielle optimized digital retail experiences, and Channel Marketing Manager at New Balance, leading multi-channel strategies for over 150 retail channels. Arielle also directed marketing communications at Dallas Market Center and supports ad sales at Radiant Outdoor. With a foundation in cinema and television arts from the University of Arizona and California State University, Northridge, Arielle combines creativity with strategic marketing expertise to drive engagement and sales.