Nidha A.

Nidha A. has a diverse work experience spanning various industries. Nidha recently worked as a Lifecycle Marketing Associate at Eventbrite starting in April 2022. Prior to that, they held the role of Associate Manager of Audience Development at Condé Nast from August 2021 to April 2022. In this role, they executed initiatives to introduce brands' content to new readers and build loyalty with existing readers, supported distribution strategies, and collaborated with editorial teams for newsletter content curation. Nidha also conducted competitive analyses and optimized content for SEO.

Before joining Condé Nast, Nidha worked as an Audience Development Specialist at Hearst Magazines from November 2019 to January 2021. Nidha also served as an Email Marketing Associate at Hearst for a few months in 2019. In addition, they gained experience as a Marketing Operations Intern at Mirakl in 2018.

Earlier in their career, Nidha worked as an InStep Marketing Intern at Infosys in 2017. In this role, they supported the US Marketing Team in employer branding initiatives and executed social media campaigns. Nidha also worked as a Project Manager at Speak EZ, a prototype developed by Syracuse University, from September 2016 to July 2017, where they maintained relations with a local refugee center and helped identify and resolve the main hardships faced by refugees.

Nidha also has experience in sales and marketing. Nidha worked as a Sales Representative at Gap Inc./ Gap in 2016 and as a Summer Marketing Intern at Ovenues Inc in the same year.

In addition, Nidha gained valuable experience in education as an Assistant Teacher at Making Friends Preschool in 2013. Nidha taught preschoolers basic learning skills and assisted with the care of younger children, helping them develop cognitive and social skills.

Overall, Nidha has built a well-rounded skill set in marketing, audience development, content distribution, SEO optimization, employer branding, and project management throughout their work experience.

Nidha A. completed their Bachelor of Science (BS) degree in Information Technology and Marketing at Syracuse University from 2015 to 2019. Prior to that, they attended Cornell University in 2014 for a short period of time, focusing on Social Work in the field of Social Entrepreneurship.

In terms of additional certifications, Nidha obtained a Content Marketing Certification and an Email Marketing Certification from HubSpot Academy in July 2019. Nidha also received a Google Analytics Individual Certification in the same month and year. Additionally, Nidha holds a CPR certification from Red Cross Youth, although the specific month and year of obtaining this certification are not provided.