Sandra Durcevic

Sandra Durcevic is an experienced marketing professional with a robust background in content marketing, SEO, and digital communications. Currently serving as the Head of Content Marketing at Exasol since October 2024, Durcevic previously held the position of Global Head of Content and SEO at Bitly, leading a team that successfully acquired over 10 million monthly users. With prior roles including Head of Content at Egoditor GmbH, where organic growth increased from 1 million to 2.5 million users per month, and Content Manager at datapine, Sandra has demonstrated expertise in managing organic acquisition strategies for SaaS products. Additional experience includes planning digital advertising campaigns at ADiSoft Web Development and managing media relations at KG Media. Durcevic began a career in media and advocacy with an internship at Amnesty International, where substantial media coverage achievements were realized. Sandra holds a Bachelor of Science degree in Communication Science from the University of Zagreb.