Braeden Daly

Director of Product Marketing at Extensiv

Braeden Daly, MBA, CCXP has a diverse work experience spanning various roles in marketing and product management. Braeden'smost recent position is as the Director of Product Marketing at Extensiv, a position they have held since April 2022.

Before that, Braeden worked at UJET as the Head of Product Marketing from February 2021 to April 2022.

Prior to UJET, Braeden had a significant tenure at Cisco, where they held two roles. From November 2019 to February 2021, they served as the Americas Webex Experience Management Lead, leading XM initiatives in the Americas. Braeden was responsible for being the CX thought leader within Cisco, leading the Webex XM rebrand and GTM, and engaging with customers and prospects. From June 2018 to November 2019, they were a Senior Product Marketing Manager at Cisco Webex Experience Manager, where they focused on bridging the gaps between sales, product, and marketing.

Before Cisco, Braeden worked as a Product Marketing Manager at 4Life Research from March 2016 to June 2018. In this role, they managed the product development, branding, and marketing for sports performance supplements and personal care product lines. Braeden achieved notable success in this role, receiving industry awards for their marketing and sales campaigns.

Earlier in their career, Braeden held positions at Qualtrics as a Content Marketing Manager and Marketing Coordinator & Content Specialist, from September 2015 to March 2016 and from January 2015 to March 2016 respectively. At Qualtrics, they managed all the content from various departments and successfully increased blog and resource library traffic. Braeden also worked as a Business Development professional at Qualtrics from January 2014 to March 2016, where they designed and built market research reports and dashboards for key prospects.

Braeden's experience also includes a role as a Marketing Manager at UpZen Health from February 2013 to January 2014, where they oversaw a marketing/sales team and implemented the overall marketing strategy. Braeden began their career as a Marketing Intern at England Logistics from August 2012 to February 2013 and as a Marketing Intern at Roderick Realty/Enterprises from April 2012 to August 2012. In these roles, they gained experience in lead qualification, advertisement design, and development, as well as property listing updates.

Overall, Braeden Daly's work experience demonstrates their expertise in product marketing, brand management, customer experience, and content management. Braeden'saccomplishments include successfully launching new products, driving marketing campaigns, and increasing traffic to digital platforms.

Braeden Daly, MBA, CCXP, has a comprehensive education history. In 2010, they began their higher education at Westminster University, where they pursued a Bachelor of Science degree in Marketing. Braeden successfully completed their studies in 2013. Following this, Braeden enrolled at Saint Leo University in 2009 and obtained a Bachelor of Science degree in Business Administration and Management the next year.

Seeking further knowledge, Braeden pursued a Master of Business Administration (MBA) in Marketing at Saint Leo University from 2020 to 2022, specializing in the field. Braeden'scommitment to professional development is evidenced by their achievement of a Certified Customer Experience Professional (CCXP) certification from the Customer Experience Professionals Association (CXPA) in August 2019.

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Timeline

  • Director of Product Marketing

    April, 2022 - present