Samantha L. Watts

Samantha L. Watts has a diverse work experience in the field of marketing and communications. Samantha started their career as a Senior Data Analyst at SAP Concur in 2004, where they worked until 2006. From there, they moved on to CGI as a Senior Business Analyst from 2006 to 2008. Samantha then joined Vizual, Inc. as the Director of Business Development in 2008, before transitioning to SpeakerBox Communications as a Strategic Communications Consultant from 2009 to 2011. Samantha then worked at DXC Technology as a Global Marketing Director for their Cloud division from 2011 to 2014. Samantha's next role was at NTT DATA Services, where they served as the Global Director of Marketing for their Cloud services from 2014 to 2017. After that, they joined Ellucian as the Global Marketing Director for Cloud, a position they held until 2019. Currently, Samantha is the Head of Media and Entertainment Marketing at Fastly, a role they have held since 2019.

Samantha L. Watts has a Master of Arts degree in Marketing & PR from George Mason University. Prior to that, they earned a Bachelor of Science degree in Digital Media (SMAD) and a Bachelor of Fine Arts degree with a minor in Art History from James Madison University. Samantha also studied Architecture and Industrial Design at the Austro-American Institute of Education in Vienna, Austria. In terms of certifications, Samantha has completed training in ABM from Momentum ITSMA's Growth Hub and obtained certifications in ABM Foundations from Demandbase, CEB Sales Challenger™ from CEB, DAR Genealogy Consultant from NSDAR, and Oracle B2B Eloqua Master and Modern Marketing Luminary from Oracle.