Grace Basala

Grace Basala is an accomplished Senior Copywriter currently at Firstleaf, having joined in January 2024. Previously, Grace held the position of Senior Content Strategist at Lyft from October 2022 to October 2023, where impactful messaging was crafted for Driver and Rider audiences. At Curology, from February 2021 to May 2022, Grace supported the launch of Agency, focusing on content strategy and brand development for personalized skincare. Additionally, Grace worked at Zumper from March 2019 to February 2021 as a Senior Copywriter, enhancing the rental experience through thoughtful copy. Early career involved roles at Travel 6 Degrees, Popskull, The Everygirl, and TransUnion, covering copywriting, client services, and social media management. Grace holds a Bachelor of Arts in Creative Writing from Columbia College Chicago.