Joni Odum

Joni Odum has extensive experience in marketing and finance, currently serving as President and CEO of Firstline Brands since February 2008, where Joni has also held the positions of Chief Marketing Officer, Marketing Director, Marketing Manager, and Marketing Associate. Prior to this role, Joni worked as a Marketing Associate at Firstline Brands from March 2002 to February 2007 and began a career at Johnson & Johnson from June 1998 to October 2002 as a Financial Analyst, participating in the Financial Leadership Development Program and holding positions such as Brand Marketing Analyst and New Product Portfolio Analyst. Joni holds a Bachelor of Science degree in Finance from Hampton University, obtained in 1998.