Philip Borthwick

Chief Marketing Officer at FitFlop

Philip Borthwick has extensive experience in marketing and brand management. Philip is currently the Chief Marketing Officer at FitFlop since 2023. Prior to that, they served as the Chief Marketing Officer at Pure Electric from 2021 to 2023 and at Vivobarefoot from 2020 to 2021. Before transitioning into the footwear industry, Borthwick worked at Wolverine Worldwide from 2011 to 2019, initially as the EMEA Marketing Director for the Heritage Brand Group and later as the Marketing and Product Director for Cat Footwear. Philip played a crucial role in redefining the marketing function and accelerating brand growth within the group. Borthwick also has experience in the global brand marketing sector from their time at Dr. Martens - Airwair International Ltd, where they were responsible for turning around the brand's performance and developing a long-term global brand strategy. Philip started their career in brand planning and communication at Davison Smiley-Jones and then moved on to Claydon Heeley Jones Mason, where they were a Senior Account Director and oversaw accounts including PlayStation UK.

Philip Borthwick attended Archbishops CE. No further information about their education history is provided.

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