Alison Colavito

Senior Director, Digital Marketing - CRM at Forever 21

Alison Colavito has a diverse work experience, starting with their current position as a Senior Director of Digital Marketing - CRM at Forever 21. Prior to this, they held the role of Director of Digital Marketing - CRM at the same company. Before joining Forever 21, Alison worked as the Director of CRM & Loyalty at ReserveBar and as the Director of Account Management at Retail Insights, LLC. Alison also served as the Leader of Global CRM Strategy at Johnson & Johnson. Alison's earlier experience includes roles at PVH Corp., where they held various positions in CRM & Loyalty management, and at KPMG US as a Senior Associate in Marketing. Alison began their career in marketing communications as an Associate at Elsevier and held retail management positions at BCBGMAXAZRIA and Abercrombie & Fitch.

Alison Colavito has a Master of Science degree in Business Analytics from Quinnipiac University, which they obtained from 2016 to 2018. Prior to that, they earned a Bachelor of Science degree in Marketing from Quinnipiac University, completing their studies between 2004 and 2008. Apart from their formal education, Alison has obtained additional certifications in various areas. In June 2019, they completed the "Fashion and Sustainability: Understanding Luxury Fashion in a Changing World" certification from FutureLearn. In December 2018, they obtained a certification in Business Analytics using SAS from SAS. Finally, in December 2015, Alison achieved the "Copywriting Essentials Certification" from the Data & Marketing Association (formerly the Direct Marketing Association).

Links

Previous companies

ReserveBar logo
Johnson & Johnson logo
Retail Insights logo
Gold Standard, Inc. logo
PVH logo

Timeline

  • Senior Director, Digital Marketing - CRM

    April, 2023 - present

  • Director Digital Marketing CRM

    February, 2022

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