Alexandra Pollock

As FXCollaborative's Chief Technology Officer, Alexandra leads the firm's Digital Practice group, overseeing design technologies, information technologies, and business technologies. She understands the evolving role of technology in the industry, and sees it playing an important role in the intersection and overlap of disciplines, and how they inform each other. Alexandra has been instrumental in the development of digital methodologies and processes, and aims to further improve project delivery through leveraged data and evidence-based design.

Alexandra's work in the architecture field is the perfect triangulation of her lifelong interests in design, analysis, and computer science. While she has loved to create since she was young, designing a computer program at school gave her insight into how people use technology—and how interfaces can be as carefully designed as the tool itself. She found that, much like the tactile experience of drawing by hand, integrative technologies have the potential to facilitate the analysis and synthesis of information.

Prior to her role in architectural technology, Alexandra was a practicing architect and remains a registered architect in New York. Her portfolio, which ranges in scale and global reach, maintains a consistent thread: the use of methodologies to predict factors that enhance the lives of people who live and work in an urban setting—and ensure that the built environment is above all sustainable. A frequent speaker at conferences, Alexandra is focused on expanding and supporting emerging technologies in the architectural industry.