Chris Boaz

Chris Boaz is an experienced marketing executive currently serving as Chief Marketing Officer for both Identity Fraud and Loqate at GBG Plc, where responsibilities include driving revenue and customer growth for a multi-million SaaS segment. With a history of transformative leadership, Chris previously held the positions of Group Marketing Director and Head of Marketing at GBG, contributing to a significant increase in marketing investment and share price. Other roles include Head of Inbound Marketing and Head of Partner Marketing at Zynstra, as well as marketing leadership positions at allpay Limited and Fasthosts. Chris also holds a Product Marketing Certification from the Product Marketing Alliance.