Li-Jung (Cecile) Chen has a strong background in marketing and product management. From 2011 to 2013, they worked as a Marketing Executive at Yves Saint Laurent, where they successfully led a sales turnaround and returned the brand to a market leader position. From 2014 to 2017, they served as an Assistant Brand Manager at Nestle, where they directed the marketing strategies of NESCAFE, achieving significant annual growth and increasing market share. In 2017, they joined Memebox Corporation as a Product Manager and led successful market entry and product launch initiatives, resulting in increased market share and top performance globally. From 2018 to 2020, Li-Jung worked as the Head of Marketing and Product at Medigen Biotechnology Corp., overseeing the complete Go-to-market strategy for the China market and securing significant funding. Currently, they are the Global Product Marketing and Business Strategy Manager at 超力建技, where they are leading the platform re-launch and driving overall digital and communication strategy, resulting in increased organic users.
Li-Jung (Cecile) Chen attended National Chengchi University where they pursued a Bachelor's degree in Chinese language and literature. No specific dates are provided for their education at this institution.
August, 2022 - present
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