Cassie Lawlor

Cassie Lawlor has a diverse work experience in various roles and industries. Cassie is currently working at GoodRx as a Programmatic Campaign Manager since 2022. Prior to that, they worked at Media Two as both a Media Strategist and an Innovation Strategist from 2019 to 2022. In 2018, Cassie was the Member Relations Director at The Carolina Club, where they developed strategic communication plans and executed social media strategies. Cassie also served as the Marketing Director at Synergy Spa, Aesthetics & Wellness/Collins & Franklin Plastic Surgery in 2018, where they demonstrated strong skills in advertising, team building, website management, social media management, and media relations. Cassie worked as a Business Development Manager at Cary Orthopaedics and Spine Specialists from 2015 to 2018, handling tasks such as managing social media presence, overseeing graphic materials production, and managing the marketing budget. At the City of Raleigh Municipal Government, they served as a First Class Firefighter from 2011 to 2017 and demonstrated proficiency in emergency situations with EMT certification. Cassie also worked as a Project Analyst at Rick Wilfong Consulting, Inc. from 2011 to 2014 and as a Contemporary Marketing Rep at Harris Wholesale Inc. in 2009. Overall, Cassie Lawlor has a strong background in marketing, programmatic campaigns, media strategy, communication, and emergency services.

Cassie Lawlor obtained their Bachelor of Arts degree in Communication from North Carolina State University, where they attended from 2005 to 2009.