Cléo Silva

Cléo Silva currently serves as Digital Acquisition Manager for Membership at Sam's Club within Grupo Carrefour Brasil, starting in October 2023. Prior experience includes roles in organic growth management at Méliuz and Descomplica, leading teams and product squads to enhance website and app traffic through SEO, ASO, and content strategies. Cléo has held positions at AMMO Varejo, Buscapé Company, and Walmart.com - Brasil, focusing on growth and product management, delivering SEO and performance strategies. Previous roles also encompass SEO leadership and analysis at Rede Record, UOL, and consultancy at Bolt Brasil Comunicação Digital. Cléo holds a Master's in Business Administration from USP and another in Business Intelligence from UNIMAIS, alongside dual Bachelor's degrees in Computer and Information Sciences from Uninove and Faculdade Pitagoras.