Eugene Cheng

Eugene Cheng is an experienced professional in the fields of eCommerce and digital transformation, currently serving as Vice President of Omni-Channel (Digital Innovation, Software Engineering) at Guitar Center since October 2018. Previous roles include Vice President and General Manager of eCommerce and Digital Transformation Advisory at Resonati Ventures and Practice Director at Wipro, overseeing B2C and B2B eCommerce strategies. At BD, Eugene held the role of Director of Global eCommerce, where the first global B2B eCommerce capability for a $1B business unit was established. Additional experience includes positions at Advance Auto Parts, Cisco Systems, and Cap Gemini Ernst & Young, with significant contributions to digital strategy and eCommerce solutions throughout a diverse career. Educational background includes a B.A. in Economics from UCLA, along with various certifications in software development, compliance, and change management.