Veronica Sun

Veronica SUN has extensive experience in marketing and brand management in the healthcare industry. Veronica currently holds a position as the Director, APAC Innovation Lead, and Strategy Portfolio Management at Haleon. In this role, they are responsible for leading innovation strategy development and execution across various categories in the Asia Pacific region. Veronica has also collaborated with C-Suite leaders to enhance the organization's innovation capabilities and approach. Prior to their current role, Veronica worked at GSK where they served as a Marketing Director, overseeing the Pain Relief category in China and managing a significant portfolio. Veronica also held roles as an Area Marketing Manager and Global Brand Manager at GSK, where they played a pivotal role in shaping the mid to long-term strategies for China's pain relief category. Veronica started their career at Procter & Gamble as a Key Account Manager and later became a Sr. Brand Manager. Veronica has a proven track record of leading successful brand launches and managing brand campaigns.

Veronica Sun completed their Executive MBA from the Kellogg-HKUST Executive MBA Program in the year 2025. Prior to that, they obtained a Mini MBA from Peking University in 2017 through the GSK-BiMBA program. Veronica'sundergraduate education was at Sichuan University, where they studied Journalism and English from 2003 to 2007.