Matthew Critchlow

Commercial Director at Hallmark Cards

Matthew Critchlow has extensive work experience in various leadership roles within the retail industry. Matthew most recently served as the Vice President Concessions Europe at Claire's starting in June 2022. Prior to that, they worked as the Commercial Director at Hallmark Cards from January 2019. Matthew also held the position of Customer and Category Director at Hallmark UK & Ireland from June 2017 to January 2022. Before joining Hallmark, Matthew held multiple roles at Hallmark Cards, including Sales Director from June 2015 to June 2017 and Head of National Sales from August 2013 to June 2015. Matthew also has experience in the beverage industry, having worked as the Director of Grocery at Bacardi Brown Forman Brands in 2012. Prior to that, Matthew held various roles at Bacardi, including Director Of Convenience from 2010 to 2012, Business Unit Controller Tesco from 2007 to 2010, and Business Unit Controller ASDA from 2005 to 2007.

Matthew Critchlow attended Bangor University from 1993 to 1996. No degree or field of study information is provided.

Links

Previous companies

Bacardi logo

Timeline

  • Commercial Director

    January, 2019 - present

  • Sales Director

    June, 2015

  • Head Of National Sales

    August, 2013

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