Michael Bendtsen

Chief Executive Officer at Happy L-Lord AB / Adventure Box

Michael Bendtsen has over 20 years of work experience in the video game, product design, and software industries. Michael began their career in 1996 as a consultant software/product designer for LEGO FUTURA and a senior graphics/game designer for Io-Interactive. In 2004, they were a consultant lead product design for the LEGO Group. From 2008 to 2010, they were the director of MovieStarPlanet ApS, a social network for kids, teens, and tweens. From 2010 to 2020, they were the CEO and Creative Director of Multiverse ApS dk, where they were responsible for product vision, business strategy, and planning, establishing key partnerships, and securing funding and board work. Michael also founded Heimdal, their consulting and games company, in 1996. Most recently, they have been the Chief Executive Officer of Adventure Box Technology AB (publ) since 2020.

Michael Bendtsen attended Copenhagen North Business School from 1992 to 1996.

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