Hugo Guzmán serves as the Director of Operations at HausSmart Innovations, focusing on promoting healthier cooking through high-quality cookware as an Official Saladmaster Dealer. With extensive experience in business development and marketing, Hugo previously held the position of Vice President of Business Development at CookingPal, where revenue growth and market share expansion were achieved through strategic B2B transitions and innovative sales techniques. As Marketing Director for Thermomix at Vorwerk, Hugo played a key role in driving substantial annual revenue and brand growth across North America, contributing to market position solidification. Earlier experiences include pivotal marketing leadership roles at Tupperware Brands, Avon, and L'Oréal, where successful brand strategies resulted in significant sales increases and market leadership. Hugo holds an Executive MBA from IPADE Business School and a Bachelor's degree in Marketing from Tecnológico de Monterrey.