Giuseppe Zito is an experienced professional in customer marketing and sales management, currently serving as Customer Marketing Manager at The HEINEKEN Company since March 2011. Their expertise includes customer segmentation, competitive insights, budgeting, and developing Customer Business Plans. Giuseppe has held various roles within The HEINEKEN Company, including Account Manager and Store Account Team Leader, where responsibilities included managing investments, coordinating teams, and optimizing client performance. Prior to this, Giuseppe was an Assistant Buyer at Rewe Group Italy and held positions in visual merchandising and hospitality management, alongside earlier work experience at Daimler Chrysler. Giuseppe holds a Master's degree in Retail Management from Università degli Studi di Parma and a degree in Business Economics from Università di Catania.
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