Guillermo Soberon Talamantes

Guillermo Soberon Talamantes is an experienced professional in the beverage industry, currently serving as RTC Senior Manager at HEINEKEN Vietnam since June 2022. Previously held the position of RTM Senior Manager at Nigerian Breweries Plc from January 2019 to June 2022, and has an extensive background with HEINEKEN MÉXICO in various roles, including Director of Commercial Services and Sales Capabilities Manager from November 2011 to January 2019. Earlier experience includes management positions at Coca-Cola FEMSA, spanning from February 1998 to June 2009, where responsibilities ranged from RTM and logistics coordination to commercial processes management. Guillermo holds an MBA from IPADE Business School obtained between 2013 and 2015, and a degree from Universidad La Salle, A.C. from 1993 to 1998.