Bianca Michilena Tavares

Bianca Michilena Tavares has extensive experience in marketing and brand management, with a focus on communication campaigns and strategy. Bianca has worked for companies like The HEINEKEN Company, Campofrío, L'Oréal, The Coca-Cola Company, and Mattel, Inc. Bianca holds a Master's Degree in Market Research and Consumer Behavior from IE Business School, a Bachelor's Degree in Business Administration from Luiss Guido Carli University, and another Bachelor's Degree in Business Administration from Insper Instituto de Ensino e Pesquisa. Bianca's expertise lies in managing campaigns for well-known brands like Heineken, Desperados, and Campofrío.