Mark Griffith

Mark Griffith has a diverse and extensive work experience spanning multiple industries. Mark is currently the Vice President of Marketing at Higher Logic, where they oversee marketing activities and leads a team focused on driving funnel activity, upsell opportunities, and net revenue retention. Prior to Higher Logic, Mark held the position of Owner and Freelance Digital Consultant at Blue Porch Digital, where they provided freelance digital product management services and served as an advisor and investor in Atlanta-based startups. Mark also worked as the Senior Director of Product Management at Equifax, leading product management activities for multiple B2C agile product teams, and as the Senior Vice President of Digital and E-commerce at PrimeSport, managing the cross-platform digital experience and e-commerce strategy. Mark has also held positions at Turner Sports, where they served as the Director of Product Management for NCAA.com, and at fanBunker.com, where they were a co-founder. Prior to their roles in the sports industry, Mark worked at CNN as the Director of Premium Services and Product Development for CNN.com, and at EarthLink as the Director of Product Marketing and as a Senior Product Manager in Portal Product Management. Throughout their career, Mark has demonstrated a strong track record of strategic planning, team leadership, and driving business growth.

Mark Griffith attended Bucknell University, where they earned a BSBA degree in Management. Mark also pursued further education at Duke University's Fuqua School of Business, completing an MBA.