Steven Lee Anderson

Steven Lee Anderson has extensive experience in various roles within the ecommerce and digital marketing field. Steven Lee is currently serving as the Director of Ecommerce at Hologram Sciences since April 2022. Prior to this, Steven held the position of Director of Ecommerce & Marketing at Rishi Tea & Botanicals from July 2019 to February 2022. During their tenure, they successfully revamped the company's digital platforms and advertising strategies, resulting in a remarkable 219% revenue growth from 2019 to 2021. Steven Lee also oversaw a team of five direct reports and managed a sales and marketing P&L of $3 million. Steven was responsible for developing a first-party influencer program that garnered over 600 registered users in 2021. Steven Lee significantly improved the average-order value by 16% and revamped the annual strategic marketing planning.

Before their role at Rishi Tea & Botanicals, Steven co-founded Snapifeye in November 2013, where they served as a Product Manager + Growth until December 2020. Prior to that, they worked as a Digital Project Manager at Lightburn from June 2015 to July 2019. Earlier in their career, Steven held positions as an Analyst at Franklin Energy Services from August 2012 to November 2013 and as an Internal Auditor at Actuant Corporation from June 2010 to August 2012.

Steven Lee Anderson completed their education with a BBA in Accounting from the University of Wisconsin-Madison in the years 2007 to 2009. Subsequently, they pursued a Masters of Accounting degree from the Wisconsin School of Business from 2007 to 2010, specializing in the field of Accounting.