Murugappan Meiyappan

Murugappan Meiyappan is a Brand Storyteller at Humantic AI. Prior to joining Humantic AI, Murugappan was the Marketing and Business Strategy Lead at LastBench from April 2021 to February 2022. There, they were responsible for the creative strategy for key accounts, social media marketing, brand positioning and messaging, employer brand initiatives and internal comms, onboarding clients, partnerships and new business initiatives, and driving pitches, outreach and inbound enquiries.

Before LastBench, Murugappan was the Marketing Lead at CreatHives from April 2020 to April 2021. There, they tripled the client roster with LinkedIn ad campaigns, set up processes for sales, both outbound and inbound handling, and org-level initiatives to help small businesses cope with economic effects of the pandemic. Murugappan also put together a successful film contest (1000+ participants) encouraging folks to stay home. Prior to that role, they were a Senior Brand Strategist from October 2019 to March 2020 and a Brand Strategist from June 2019 to September 2019 at CreatHives.

Murugappan began their career as a Copywriter at Wirality in March 2018 where they worked for one month before joining CreatHives.

Murugappan Meiyappan holds a Bachelor of Engineering degree in Information Science from Ramaiah Institute Of Technology. Murugappan is certified by LinkedIn in Branding Foundations, Google in Digital Garage, LinkedIn in Repurposing Video Content for Different Social Media Platforms, HubSpot in Social Media Strategy, and Twitter in Twitter Flight School.