Pritika Mathur

Pritika Mathur has a diverse and extensive work experience in the field of social media management and art direction. Pritika currently works as a Social Media Manager at Hunger Inc., where they are responsible for strategy, ideation, execution, and analysis of the food magazine @enthucutlet and the new cafe Veronica's. Prior to this, Pritika worked at Pocket Aces as a Rapid Content Creator, where they handled social media marketing for various shows and collaborated with brands for branded deliverables. Pritika also served as a Social Media Manager at POPxo, where they scheduled and monitored social media trends and developed strategies across digital media platforms. Additionally, Pritika gained experience as an Associate Social Media Manager at The Viral Fever, where they managed marketing and created content for various brands. Pritika also worked as an Art Direction Intern at Ogilvy & Mather, where they designed and coordinated design assets for clients. Pritika completed a Diploma course in Art Direction at Miami Ad School, where they gained skills in strategic thinking, typography, social media management, and more. Pritika also interned as an Art Director at J. Walter Thompson Worldwide and DDB Mudra Group, where they worked on campaigns for well-known brands. Prior to their career in social media and art direction, Pritika interned as an Assistant Producer at NDTV for the show Band Baajaa Bride.

Pritika Mathur completed a Portfolio Course in Art Direction from Miami Ad School (M.AD School) between 2015 and 2017. Before that, they pursued a Bachelor of Arts (B.A.) degree in Psychology, Sociology, and English from Christ University in Bangalore from 2012 to 2015. Pritika attended Mayo College Girls' School from 2004 to 2012, focusing on Humanities/Humanistic Studies. Additionally, Pritika holds an additional certification as a National Level Athlete, although specific details regarding the institution and dates of obtaining the certification are not provided.