Gary Bates

Gary Bates serves as a Senior Marketing Manager at IAM RoadSmart since July 2017, where the role involves strategic development of marketing activities and customer propositions for the charity's commercial arm, focusing on product launches and lead generation for major fleet operators. Prior to this, Gary held various marketing positions, including Marketing Manager at J D Wetherspoon, where campaign development and financial analysis were key responsibilities, and Marketing Manager for in-store communications at Majestic Wine, overseeing Point-of-Sale items and customer journey development. Additional experience includes marketing management for Wine & Beer World and an Internet Assistant Manager role at Majestic Wine. Gary Bates holds a Bachelor's Degree in Philosophy from the University of Birmingham.