Yu-Chuan Liu

VP Marketing Operations & Strategy at Ideagen

Yu-Chuan Liu has a diverse work experience in marketing and communications roles. Currently, they hold the position of VP Marketing Operations & Strategy at Ideagen, starting in 2023. Before that, Yu-Chuan worked at UiPath as a Senior Demand Generation Director and Marketing Director for various regions in EMEA. Prior to that, they served as the Global Director of Demand Generation at Bizagi. Yu-Chuan also worked in marketing positions at OutSystems, Northdoor plc, Accenture, and Chevron.

Yu-Chuan Liu holds a Bachelor of Arts degree in Foreign Languages and Literatures from National Taiwan University, which was obtained from 1996 to 2000. Subsequently, Liu pursued a Master of Science degree in English Literature (British and Commonwealth) at The University of Edinburgh from 2000 to 2001. Later, Liu completed another Master of Science degree in Marketing at the University of Birmingham between 2003 and 2004. In terms of additional certifications, Liu obtained the Harvard ManageMentor Leadership Development Programme from Harvard Business School in 2019 and the UiPath Leadership Metamorphosis certification from The Trium Group in 2022.

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Previous companies

OutSystems logo
Bizagi logo
UiPath logo
Chevron logo
Accenture logo
Northdoor logo

Timeline

  • VP Marketing Operations & Strategy

    February, 2023 - present

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