Bobby Shepherd serves as the Brand Director for IG North America since January 2022, bringing extensive experience in creative direction and design. Prior to this role, Bobby operated as a Creative Director and Senior Designer at tastytrade from March 2012 to January 2022, and held a Senior Designer position at Ki Editorial+Design between 2008 and 2012. Bobby has been working as a freelance Creative Director and Motion Designer since March 2005, complementing a diverse background that includes video production at Improv Kitchen. Bobby holds a Bachelor of Fine Arts (B.F.A.) in Drawing, Film, Video, and New Media/Art History from the School of the Art Institute of Chicago, obtained between 2000 and 2004.
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