Dr. Tracy Tuten

Dr. Tracy Tuten has a wealth of experience in the field of marketing and academia. Dr. Tracy currently holds the position of Vice President of Qualitative Research at Illuminas, a role they have held since September 2022. Prior to this, they worked as a Principal Consultant at Brandacity since January 2000. Dr. Tracy has also served as a Professor of Marketing at Sofia University since January 2019.

In addition to their academic roles, Dr. Tuten has been affiliated with the William Davidson Institute at the University of Michigan as an Affiliate Faculty member since 2010. Dr. Tracy has also worked as an Author for SAGE Publishing, specializing in books and articles related to marketing, including social media marketing, advertising, and digital marketing.

Dr. Tuten has been actively involved in speaking, training, and guest lecturing since January 1999. Dr. Tracy has served as a Marketing Professor at Texas A&M University-Corpus Christi from August 2018 to December 2019. Prior to that, they held multiple positions at East Carolina University, including Professor of Marketing and Associate Professor of Marketing.

Dr. Tracy has also been involved with ICHEC as a Professor from 2011 to 2015 and served as the Programme Director of Digital Marketing and Social Media at the Global Marketing Network (GMN) from October 2011 to December 2014.

Overall, Dr. Tracy Tuten has a diverse and extensive background in marketing, academia, research, and publishing.

Dr. Tracy Tuten holds a Ph.D. degree in Business, which they obtained from Virginia Commonwealth University between 1992 and 1996. Dr. Tracy also attended Longwood University and Korea University, but the exact details of their degree or field of study are not provided. Additionally, they attended Rīgas Ekonomikas augstskola - Stockholm School of Economics in Riga, but the degree or field of study is not specified. Apart from their formal education, Dr. Tuten has received additional certifications, including the Google Ads Certification from Google Ads, obtained in October 2019, and the Myers-Briggs Type Indicator (MBTI) Certification from CPP.