Rich Guest

Senior Vice President, Head Of Brand And Digital Marketing at IMAX

Rich Guest has a diverse and extensive work experience spanning several companies and industries. Rich most recently served as the Senior Vice President of Brand and Digital Marketing at IMAX. Prior to that, they worked as an Adjunct Lecturer of Communication at the University of Southern California, teaching courses in digital marketing and media management. Before that, Rich held the position of Vice President and Head of Marketing Communications for North America at Burger King. Rich oversaw various advertising and media activities and played a key role in the brand's digital transformation. Rich also has a significant tenure at DDB, where they held multiple roles including Global Chief Digital Officer, Executive Vice President, Global Business Director, and Global Digital Director. Rich worked with high-profile clients such as Mars Incorporated and AT&T, leading successful campaigns and driving increased revenues. Rich also had a secondment with Omnicom, where they served as a Global Client Leader and spearheaded the creation of a cross-discipline agency model for Unilever. Earlier in their career, Rich held positions at Tribal Worldwide, comScore Inc., J. Walter Thompson Worldwide, and DDB, gaining valuable experience in account management and strategy.

Rich Guest earned a Master of Business Administration (MBA) degree with a focus on Organizational Leadership and Marketing from Northwestern University - Kellogg School of Management between 2001 and 2004. Rich completed their undergraduate studies at Indiana University Bloomington, from 1994 to 1998, where they earned a Bachelor of Arts (BA) with a double major in English Language and Literature/Letters, and Political Science. In addition, Rich Guest also obtained executive education in Organizational Leadership from Omnicom University, but specific dates were not provided.

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Timeline

  • Senior Vice President, Head Of Brand And Digital Marketing

    March, 2022 - present

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