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Heidi Eifler Loftin

Sr Vice President, Sales & Marketing at Inspire Communities

Heidi Eifler Loftin has a diverse work experience spanning multiple industries. Heidi is currently the Sr Vice President of Sales & Marketing at Inspire Communities, where they are responsible for developing and managing the company's national sales growth strategy. Heidi partners with the operations team to execute the sales strategy at the community level and provides sales training and coaching to the team.

Prior to their current role, Heidi worked at Bridgeway Capital, LLC as the Managing Principal from 2018 to 2020. In this position, they provided branding, marketing, and social media direction to clients. Heidi also improved client online presence and managed cross-functional teams to deliver project objectives.

From 2013 to 2019, Heidi co-founded and directed Arcadia Lacrosse, Inc., a non-profit organization that provided lacrosse training to over 500 student athletes in Phoenix. Heidi developed and executed a strategic plan for growth, authored grant applications, and managed fundraising efforts to support underprivileged athletes.

Heidi also has experience working at philosophy, where they held multiple roles. As the Direct to Consumer, they were responsible for the entire direct response business and managed media buys for infomercials. Heidi also served as the Director of International and developed the go-to-market strategy for Europe and the Middle East.

Before philosophy, Heidi worked as the CFO at Con Surfboards from 2006 to 2009. Heidi developed the financial and operational strategy for the company and negotiated trade terms with apparel suppliers.

Heidi'searly career includes a role as the Director of Supply Chain at Gap Inc., where they streamlined merchandise purchasing operations and improved productivity. Heidi also worked at KPMG as a Manager, where they managed client relationships, presented audit results and business process recommendations, and led recruitment efforts at Bay Area Universities.

Through their various roles, Heidi has demonstrated expertise in sales and marketing, strategic planning, team management, financial management, and client relations.

Heidi Eifler Loftin's education history consists of a Bachelor of Accountancy degree in Accounting, which they obtained from the University of Oklahoma. Heidi also possesses a CPA certification, but no information is available regarding the institution or the specific month and year in which they obtained it.

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Timeline

  • Sr Vice President, Sales & Marketing

    March, 2020 - present