Tim Burke

Tim Burke has extensive work experience in various leadership roles within the technology and marketing industries.

Tim is currently the Vice President of Channels, North America at Instana, an IBM company. In this role, they ensure that application delivery organizations have the necessary data and visibility to manage the performance of critical business applications throughout the DevOps lifecycle. Tim focuses on automating infrastructure and application monitoring, improving performance and quality, and accelerating the CI/CD cycle.

Before joining Instana, Tim worked at Imagine This as the Vice President of Client Services. During their nearly four-year tenure, they helped the company become the largest casino marketing company in North America and Canada. Tim played a crucial role in generating over $2 billion in profit for clients through accountable revenue-generating programs. Tim also established and maintained strong relationships with clients, maximized revenue opportunities, and utilized data analytics to present comprehensive solutions with a focus on ROI value.

Prior to Imagine This, Tim had a successful career at IBM, where they held the position of North America Analytics Channel Sales Manager. Tim aggressively recruited and developed a reselling model that resulted in significant annual sales in the Western States. Tim also collaborated closely with direct sales and partners to drive pipeline development and opportunity growth.

Tim's earlier experiences include roles at Cognos, Hyperion Solutions, and NIKŪ Corporation, where they held various sales and alliance management positions, focusing on partnership development, revenue maximization, and relationship management.

Overall, Tim Burke has a strong background in leadership, business development, relationship management, and revenue generation in the technology and marketing sectors.

Tim Burke holds a Bachelor of Science (BS) degree in Business with a specialization in Finance from William & Mary. In addition to their formal education, they have obtained certifications in various sales foundations including Instana by IBM and Turbonomic by IBM. These certifications were obtained in February 2023.