Laura Chaibi

International Editor - Global Marketing Effectiveness Training at IPA

Laura Chaibi is a seasoned professional in international digital media and consumer research, currently serving as the Director of International Ad Marketing & Insights at Roku Inc. since December 2021. With over 20 years of experience, Laura has led award-winning research projects across various industries, including FMCG, pharma, and entertainment. Notable roles include Senior Insights Consultant at Nielsen, Head of Market Intelligence at Middle East Broadcasting Center, and Senior Director of International Research at Yahoo. Laura is actively involved in several organizations, including Women In Research as a board member and I-COM Global as an advisory board member. Educational qualifications include advanced marketing certificates from CIM and London Metropolitan University and an Associate degree from Douglas College.

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