Alkis Dimitriadis

Alkis Dimitriadis has extensive experience in CRM and email marketing. Alkis began their career at Elmon Co as a Campaign Marketing Manager, where they created and tracked direct mail campaigns. Alkis then worked at Harte-Hanks as an Email Account Executive, creating and implementing email campaigns to support the overall marketing strategy. At MarketOne International, they served as the Leader Campaign Analyst, capturing and analyzing quality metrics.

Alkis then joined Carphone Warehouse as a Marketing Account Executive, where they supported the Marketing Manager in executing the Upgrade Contact Strategy and coordinating various campaigns. Alkis also managed ongoing upgrade communications and implemented testing programs to increase lead generation and conversion.

Alkis later worked at Experian Marketing Services UK as a Senior Account Executive, acting as the main contact for Barclays Accounts and managing email marketing campaigns. At Equifax UK Business, they held the role of CRM Email Marketing Specialist, overseeing retention campaigns and redesigning the reporting system for the email channel.

Alkis then joined MYJAR as a CRM Email Marketing Manager, responsible for the eCRM campaign strategy and ensuring compliance with GDPR regulations. Alkis subsequently worked at Core Spreads as a CRM Manager, leading the development and direction of the CRM strategy and managing customer segmentation and deployment.

Before their current role as a CRM Manager at Jaja Finance, Alkis was a CRM Marketing Specialist at London Business School. In this role, they drove insight and analysis of CRM initiatives, led strategy implementation on Microsoft Dynamics, and measured the performance of marketing activities.

Overall, Alkis Dimitriadis has a robust background in CRM and email marketing, with experience in campaign management, customer segmentation, strategy development, and performance measurement.

Alkis Dimitriadis has a diverse education history. In 1997, they attended Deree College, where they pursued a diploma in Business Administration. Following that, in 1998, they enrolled at South Britain College for a Foundation Course in Business Administration. Moving forward, from 1999 to 2002, Alkis studied Business Administration at Middlesex University, successfully earning a Bachelor of Arts degree. Later, in 2004, they attended the University of Surrey, where they pursued a Master of Science degree in Marketing Management. Finally, in 2015, Alkis took a course in Content Marketing offered by the Chartered Institute of Marketing.