Zubair Hasan

Performance Marketing Lead at jalebi

Zubair Hasan has diverse work experience in the field of digital marketing. Zubair currently holds the position of Performance Marketing Lead at jalebi.io and Digital Street, where they started in 2022. Prior to that, from 2021 to 2022, they worked as a Digital Marketing Executive at WFC Holding. Zubair also has experience as a Digital Marketing Consultant at Dairy Queen from 2020 to 2021, a Digital Performance Marketing Specialist at Caravana Resort from 2020 to 2021, a Performance Marketing Executive at Tech Bay Portal from 2020 to 2020, and a Digital Marketing Specialist at Alrais Enterprises LLC from 2020 to 2020. In 2019, they served as a Social Media Executive (Export) at UNITED KING, managing export marketing mediums for increased sales. Zubair's earlier experiences include working as a Digital Marketing Specialist at ActiveSharks from 2016 to 2019 and in social media marketing at LittleThings from 2012 to 2016, where they successfully drove traffic through Facebook pages and achieved significant website sessions.

Zubair Hasan has a strong academic background in business and marketing. Zubair completed their Doctor of Philosophy (PhD) at Iqra University (Official) from 2022 to 2025, specializing in Business/Commerce. Prior to this, Zubair earned a Master of Philosophy (MPhil) degree in Business Administration and Management from Iqra University (Official) between 2019 and 2020. Zubair also obtained a Master of Business Administration (MBA) degree in Marketing from the same institution in 2018-2019. Zubair began their higher education journey with a Bachelor of Business Administration (BBA) degree in Marketing, which they completed at Iqra University (Official) from 2013 to 2017.

In addition to their formal education, Zubair Hasan has pursued several certifications to enhance their marketing expertise. Zubair obtained multiple course certificates from LinkedIn, including "Marketing to Generation Z", "Advertising on Facebook: Advanced", "Digital Marketing Foundation", and "Google Ads Essential Training" in 2021. Furthermore, Zubair obtained certifications from Facebook in 2019, including "Boost Your Marketing With Facebook Pixel", "Business Manager", "Instagram for Business", and "Understanding Campaign Performance with Ads Manager". Zubair also acquired certifications from Google, such as "The Fundamentals of Digital Marketing", "Google Tag Manager Fundamentals", "Google Analytics for Power Users", and "Google Ads Fundamentals", all completed between 2018 and 2019. Lastly, Zubair has a certification in "Alibaba Store Selling Technique" from the Institute of Business Management, although the specific dates are not provided.

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Timeline

  • Performance Marketing Lead

    February, 2022 - present