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Aimee Mather

Director, Product Strategy And Insights at Keypath Education UK

Aimee Mather has a diverse range of work experience spanning different industries. Currently, they hold the position of Director, Product Strategy and Insights at Keypath Education since September 2023. Prior to this, they worked as Associate Director, Product at the same company from December 2021 to September 2023. Before joining Keypath Education, Aimee worked as a Product Development Specialist at the company from June 2021 to December 2021.

Aimee also has experience in the education sector, having worked as an eLearning Advisor (Part Time) at Swinburne Online from September 2018 to June 2021. Aimee was responsible for delivering course content and mentoring students in Marketing.

In 2019, Aimee took on the role of a Market Insights Analyst (Contract Role) at Online Education Services (OES), where they collaborated with partner managers to develop course pipeline strategies for multiple universities.

Prior to their roles in the education sector, Aimee worked at Caterpillar Inc., the world's leading manufacturer of construction and mining equipment. Aimee served as Marketing and Sales Operations personnel, contributing to enhancing marketing and sales capabilities and reducing distribution costs. Aimee also worked as a Marketing Consultant at Caterpillar, where they focused on utilizing analytics software and driving customer relationship management activities.

Aimee's earlier work experiences include a Marketing Consultant role at AGL Energy, where they managed customer communications, and roles at ING DIRECT Australia as a Marketing Operations Executive and Marketing Insight Analyst.

Aimee's career began at Telecom New Zealand, where they worked as a Senior Analyst.

Overall, Aimee Mather has a strong background in product strategy, marketing, and customer insights, with experience in education, manufacturing, energy, and finance sectors.

Aimee Mather obtained a BSc Hons degree in Marketing and Statistics from the University of Otago between 2001 and 2004. Aimee later pursued an MMgmt degree in Marketing from Massey University from 2008 to 2012. Additionally, Aimee obtained a certification in SEO Foundations from LinkedIn in the year 2023.

Links

Previous companies

Spark New Zealand logo
Swinburne Online logo
AGL logo
Caterpillar logo
Online Education Services (OES) logo

Timeline

  • Director, Product Strategy And Insights

    September, 2023 - present

  • Associate Director, Product

    December, 2021

  • Product Development Specialist

    June, 2021

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