Katharina Steigberger

Katharina Steigberger currently serves as Head of Trade Marketing at both gurkerl.at and knuspr.de, having previously held the position of Gruppenleitung KBA & Sortimentsanalyse at BILLA AG, where responsibilities included leading group activities and conducting assortment workshops. Prior experience includes roles at REWE International AG in analytics and assortment management, a commercial trainee position at Coca-Cola Hellenic Bottling Company, and various internships in marketing and project coordination across organizations such as the Austrian National Tourist Office and JPdL. Katharina holds a Master’s Degree in Marketing & Sales and a Bachelor of Arts in Tourism and Leisure Management from IMC Krems University of Applied Sciences, along with significant international experience from an exchange semester at Università degli Studi di Firenze.