Marketing Account Manager

Customer Service · Full-time · Piedmont, Italy

Job description

Account Managers are responsible for managing, building and maintaining mutually beneficial and high-value relationships with clients, with primary focus consistently placed upon:

Supporting, promoting and executing KSV’s belief that each project, no matter how tactical it may appear, is a strategic opportunity.

The Account Manager will generally look after client needs through direct contact, liaison, and the marshaling of agency resources. The Account Manager will be the key, day-to-day agency representative to the client and will maintain a highly responsive service orientation in all transactions. They must be knowledgeable in both the client’s business and the agency business. The Account Manager reviews all strategic and media decisions formulated by the various operating departments before they are delivered to the client. The Account Manager reviews all creative concepts to confirm whether they meet strategic goals before delivery to the client for approval. 

You must be adept at big picture thinking while also being organized with solid attention to detail and the ability to execute multiple campaigns and projects simultaneously.

Key Responsibilities

Relationship Management

  • Owns and manages client relationships, maintaining direct, day-to-day, client contact
  • Provides strategic guidance to our clients through ability to see the “big picture” and solve business challenges
  • Anticipates, identifies and solves internal and client challenges
  • Directs the activities of the team to ensure proper agency service to clients

Fiscal Oversight

  • Seeks out new business opportunities with new and existing clients and plays a lead role in their development

  • Develops, coordinates and authorizes work estimates for client approval

  • Manages buy-in from key KSV stakeholders prior to scope of work submissions

  • Effectively manages client’s budgets and scope changes as needed

  • Supports revenue and profitability objectives through organic growth and effective management

Project Leadership & Management

  • Receives client briefings

  • Analyzes client input, together with background knowledge, research, field feedback, etc., to support the production of communications strategy and plans

  • Briefs creative and media staff

  • Provides creative, production, media, public relations and interactive department personnel with well-documented input, support data and production materials as required; ensures that advertising strategies are clearly defined, approved by clients, and understood by the creative and media groups

  • Checks and approves copy, design, and production art, and coordinates client approval of same

  • In the absence of creative and media personnel, presents and effectively sells communications plans, concepts, media and interactive marketing plans to clients; where creative and media personnel are present, supports them in selling concepts and plans

  • Coordinates project timing and budgets with all relevant agency personnel

Personal Development

  • Keeps apprised of all relevant client, industry and market developments

  • Continuously works to upgrade knowledge and skills through available resources including; reading, courses and seminars, etc.

  • Represents the agency at industry functions—promotes the agency at every opportunity.  Is fully familiar with agency credentials and specialties

Qualifications

  • Experience working in an agency or consultancy setting a must
  • Experience working in the energy industry is ideal but not required
  • Effective time-management and prioritization skills, impeccable organization, and the flexibility to adapt quickly to changes
  • Demonstrated analytical thinker
  • Entrepreneurial, self-starter and problem solver
  • Exceptional written and verbal communications skills
  • Dynamic presentation skills
  • Expert at managing multiple projects and competing timelines
  • Able to work with various interpersonal styles to deliver high-quality results
  • A desire to take on new challenges, grow and learn every day
  • Ability to work collaboratively as part of a larger team in a fast-paced environment
  • Desire for feedback that will push your work to the next level

Peers

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