Adam Swinemar

Senior Vice President, Products & Customer Solutions at Laurentian Bank of Canada

Adam Swinemar has a strong background in the banking and financial services industry, with a focus on digital channels and customer experience. Adam is currently working as the Senior Vice President of Digital, Product, and Marketing at Laurentian Bank of Canada. Prior to this, Adam held various roles at Scotiabank, including Vice President of Customer Experience & Digital Channels, Director of Global Channels & Customer Experience, Director of Digital Sales, Director of Digital Transformation Projects, and Senior Manager of Digital Sales & Channel Marketing. Before joining Scotiabank, they worked at Canada Post / Postes Canada as a Program Manager for Consumer Marketing and at BCE Emergis as a Senior Manager of Biller Marketing and Business Operations. Adam also has experience in telecommunication services, having worked at PRIMUS Canada as a Senior Manager of Provisioning, and at ACC Tel Enterprises as a Team Manager for Residential & Business Customer Service.

Adam Swinemar's education history includes a Master of Business Administration (MBA) degree in Marketing from the University of Warwick - Warwick Business School, which they obtained between 2001 and 2006. Prior to that, they pursued a Master of Social Work (MSW) degree in Social Work from the University of Toronto between 1998 and 2000. Adam Swinemar also holds a Bachelor of Science (B.Sc.) degree in Psychology from the University of Guelph, which they completed from 1992 to 1997. Additionally, they have another Master of Social Work (M.S.W.) degree in Social Work from the University of Toronto, although the specific dates of completion are unknown.

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Timeline

  • Senior Vice President, Products & Customer Solutions

    February 1, 2024 - present

  • Senior Vice President, Digital, Product & Marketing

    February, 2021

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