Kip Ladd

Kip Ladd has a diverse and extensive work experience in sales enablement and management. Kip is currently serving as a Senior Sales Enablement Manager at Lookout since 2022. Prior to that, they were the Co-owner and Managing Partner at System Selling from 2014 to 2022. Kip played a lead role in designing off-the-shelf and custom sales effectiveness programs, covering various disciplines such as opportunity management, account planning, forecasting, and sales management reinforcement.

Before System Selling, Kip Ladd worked as a Senior Partner/Co-owner at PACE, Inc. from 2005 to 2014. In this role, they led all program design efforts and train-the-trainer programs in sales effectiveness disciplines across different regions. Kip facilitated workshops and provided coaching to clients globally.

From 1998 to 2005, Kip Ladd worked as a Senior Product Manager at OnTarget/ Siebel Systems. Kip managed content for proprietary sales methodologies, developed white label sales effectiveness programs, and played a crucial role in generating significant revenue for the company.

In 1997, they briefly worked as an Instructional Developer at Synesis Corp, where they designed eLearning courses and managed key client relationships.

During their time as an Independent Consultant at Norton Construction Products (Saint Gobain) from 1993 to 1996, Kip Ladd led the integration of sales and marketing functions for three acquired businesses. Kip successfully executed the first division-wide integrated sales meeting.

Kip Ladd began their career at Ogilvy & Mather in 1984, starting as a student intern and eventually becoming an Account Supervisor. Kip managed advertising and direct marketing campaigns for a range of clients in various industries.

Overall, Kip Ladd's work experience showcases their expertise in sales enablement, program design, coaching, and marketing strategy across multiple industries and global regions.

Kip Ladd has a Bachelor of Arts degree in Journalism from The University of Georgia. Additionally, they hold a Master of Science degree in Organization Development and Instructional Design from Georgia State University.